Overview

Neha Bhalani has more than a decade of experience advising clients on all aspects of trademark and copyright matters related to brand assets, creative and artistic works, and publicity rights. She helps brand owners protect, enforce, police, and monetize their ideas both in the U.S. and abroad. Neha has extensive experience working with businesses and individuals in the entertainment, beauty, health and wellness, tech, pharma, media, hospitality, and food and beverage industries.

Having studied art and art history, Neha easily grasps her clients’ creative visions expressed through brand names, logos, packaging, websites, software, design, fine art, and all other creations of the mind. Neha merges her love for the arts and the law to provide clients with practical strategies to help them attain their long-term business goals.

Neha’s experience includes advising clients on complex intellectual property issues, prosecuting trademark and copyrights, and drafting, structuring and negotiating intellectual property agreements such as licensing, co-existence, non-disclosure, marketing, master service, work-for-hire, collaboration, and asset purchase agreements. Neha also heads up the firm’s foreign trademark practice and copyright prosecution practice and routinely advises clients on their global intellectual property portfolios.


Honors

  • Included in World Trademark Review, WTR 1000 (2023-2026)
  • Included in ROI-NJ, Influencers: People of Color (2023-2025)

Award Methodology
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Involvement

  • CSG Law Diversity, Equity & Inclusion (DEI) Committee, Co-Chair
  • New Jersey Theatre Alliance, Equity and Access Committee, Co-Chair; Board of Trustees

Education

  • Benjamin N. Cardozo School of Law, Yeshiva University (J.D., 2011)
  • New York University (B.A., 2007)

Admissions

  • New Jersey
  • New York

Newsroom

Event

Association of Corporate Counsel New Jersey Webinar: Overlooked Intellectual Property Considerations and Pitfalls to Avoid for Corporate Counsel

September 6, 2023
Event

Her Workplace – Coworking Summer Pop-up Series: Cultivating Successful Mentor-Mentee Relationships to Nurture Growth and Empowerment

July 27, 2023
Event

aJuxt Media Group Webinar: The Impacts of AI on Branding, Marketing and Social Media Activities

July 20, 2023